Directbuy franchise: cost, fees and total investment
Short answer: The Directbuy franchise fee is $75,000 and the total initial investment ranges from $364,000 to $637,000, with about $85,000 in liquid cash required, based on franchise disclosure data compiled in October 2026. Confirm current figures in Items 5 and 7 of the Directbuy FDD.
What are the Directbuy franchise fees and investment?
The Directbuy franchise requires a franchise fee of $75,000 and a total initial investment of $364,000 to $637,000. The franchise fee is one line inside the total investment, which also covers location, equipment, opening inventory and working capital.
| Franchise fee (FDD Item 5) | $75,000 |
|---|---|
| Total initial investment (FDD Item 7) | $364,000 to $637,000 |
| Minimum liquid cash | $85,000 |
| US locations | 28 |
| Industry | Retail |
| Headquarters | Memllville, Indiana |
| Founded | 1981 |
| Franchising since | 1981 |
How does the Directbuy investment compare with other retail franchises?
Directbuy's minimum investment of $364,000 is above the median minimum investment of $159,700 across the 223 retail franchises in the SelectFranchiseList database. 28 of the other 222 brands in this industry start at a higher investment. Its franchise fee starting at $75,000 compares with an industry median of $30,000.
By minimum investment, Directbuy belongs with franchises from $250,000 to $500,000.
What should you verify in the Directbuy FDD?
Verify six parts of the Directbuy Franchise Disclosure Document before you sign, because figures change with every annual FDD:
- Item 5 and Item 6: the current franchise fee, royalty, marketing fund and technology fees.
- Item 7: the full investment range by expense line, including working capital.
- Item 19: whether Directbuy discloses financial performance data, and which units it covers.
- Item 20: openings, closures and transfers, plus contacts for current and former franchisees.
- Item 21: the franchisor's audited financial statements.
- Item 12: whether your territory is protected.
The full list of Items is in the FDD guide. You must receive the FDD at least 14 calendar days before you sign a binding agreement or pay any money.
Which franchises are similar to Directbuy?
These retail franchises have the closest minimum investment to Directbuy:
| Franchise | Franchise fee | Total investment |
|---|---|---|
| Premier Rental-Purchase | $25,000 | $367,475 to $630,070 |
| Rent-A-Center | $35,000 | $355,150 to $559,775 |
| Metal Supermarkets | $44,500 | $350,500 to $612,500 |
| Hobbytown Usa | $49,500 | $350,000 to $620,000 |
| Play It Again Sports | $25,000 | $343,050 to $456,500 |
See every brand in retail franchises.
Frequently asked questions
How much does a Directbuy franchise cost?
The total initial investment for a Directbuy franchise ranges from $364,000 to $637,000, including a franchise fee of $75,000, according to franchise disclosure data compiled in October 2026. The exact amount depends on location, build-out and working capital, as shown in Item 7 of the FDD.
How much cash do you need to open a Directbuy franchise?
Directbuy lists a minimum of about $85,000 in liquid cash. Lenders usually finance part of the remaining investment, and the franchisor confirms its capital requirements during qualification.
How many Directbuy locations are there?
Directbuy reported 28 US locations in the data compiled in October 2026. Item 20 of the FDD shows openings, closures and transfers for the last three years.
How long has Directbuy been franchising?
Directbuy started offering franchises in 1981 after the company was founded in 1981.
Figures are compiled from franchise disclosure data and public franchise listings as of October 2026 and may have changed. Directbuy and its trademarks belong to their owner; SelectFranchiseList is not affiliated with or endorsed by Directbuy. This page is not an offer to sell a franchise. Only the franchisor's current FDD is authoritative.