True Movement franchise: cost, fees and total investment
Short answer: The True Movement franchise fee is $50,000 and the total initial investment ranges from $496,000 to $797,500, with about $115,000 in liquid cash required, based on franchise disclosure data compiled in October 2026. Confirm current figures in Items 5 and 7 of the True Movement FDD.
What are the True Movement franchise fees and investment?
The True Movement franchise requires a franchise fee of $50,000 and a total initial investment of $496,000 to $797,500. The franchise fee is one line inside the total investment, which also covers location, equipment, opening inventory and working capital.
| Franchise fee (FDD Item 5) | $50,000 |
|---|---|
| Total initial investment (FDD Item 7) | $496,000 to $797,500 |
| Minimum liquid cash | $115,000 |
| US locations | Not reported |
| Industry | Healthcare & Senior Care |
| Headquarters | Not reported |
| Founded | 2014 |
| Franchising since | 2025 |
How does the True Movement investment compare with other healthcare & senior care franchises?
True Movement's minimum investment of $496,000 is above the median minimum investment of $121,525 across the 182 healthcare & senior care franchises in the SelectFranchiseList database. 14 of the other 180 brands in this industry start at a higher investment. Its franchise fee starting at $50,000 compares with an industry median of $49,500.
By minimum investment, True Movement belongs with franchises from $250,000 to $500,000.
What should you verify in the True Movement FDD?
Verify six parts of the True Movement Franchise Disclosure Document before you sign, because figures change with every annual FDD:
- Item 5 and Item 6: the current franchise fee, royalty, marketing fund and technology fees.
- Item 7: the full investment range by expense line, including working capital.
- Item 19: whether True Movement discloses financial performance data, and which units it covers.
- Item 20: openings, closures and transfers, plus contacts for current and former franchisees.
- Item 21: the franchisor's audited financial statements.
- Item 12: whether your territory is protected.
The full list of Items is in the FDD guide. You must receive the FDD at least 14 calendar days before you sign a binding agreement or pay any money.
Which franchises are similar to True Movement?
These healthcare & senior care franchises have the closest minimum investment to True Movement:
| Franchise | Franchise fee | Total investment |
|---|---|---|
| Orthonow | $65,000 | $492,735 to $996,485 |
| FLOSS Dental | $35,000 | $491,000 to $712,750 |
| THE WELLNESS WAY | $15,000 | $504,900 to $1,118,000 |
| Vital Care | $60,000 | $555,750 to $1,005,735 |
| Dermani Medspa | $55,000 | $435,654 to $860,625 |
See every brand in healthcare & senior care franchises.
Frequently asked questions
How much does a True Movement franchise cost?
The total initial investment for a True Movement franchise ranges from $496,000 to $797,500, including a franchise fee of $50,000, according to franchise disclosure data compiled in October 2026. The exact amount depends on location, build-out and working capital, as shown in Item 7 of the FDD.
How much cash do you need to open a True Movement franchise?
True Movement lists a minimum of about $115,000 in liquid cash. Lenders usually finance part of the remaining investment, and the franchisor confirms its capital requirements during qualification.
How many True Movement locations are there?
A current US unit count for True Movement is not reported in our data. Item 20 of the FDD lists the number of franchised and company-owned outlets.
How long has True Movement been franchising?
True Movement started offering franchises in 2025 after the company was founded in 2014.
Figures are compiled from franchise disclosure data and public franchise listings as of October 2026 and may have changed. True Movement and its trademarks belong to their owner; SelectFranchiseList is not affiliated with or endorsed by True Movement. This page is not an offer to sell a franchise. Only the franchisor's current FDD is authoritative.