Tru Bowl franchise: cost, fees and total investment
Short answer: The Tru Bowl franchise fee is $19,000 and the total initial investment ranges from $140,850 to $196,200, with about $30,000 in liquid cash required, based on franchise disclosure data compiled in October 2026. Confirm current figures in Items 5 and 7 of the Tru Bowl FDD.
What are the Tru Bowl franchise fees and investment?
The Tru Bowl franchise requires a franchise fee of $19,000 and a total initial investment of $140,850 to $196,200. The franchise fee is one line inside the total investment, which also covers location, equipment, opening inventory and working capital.
| Franchise fee (FDD Item 5) | $19,000 |
|---|---|
| Total initial investment (FDD Item 7) | $140,850 to $196,200 |
| Minimum liquid cash | $30,000 |
| US locations | 3 |
| Industry | Food & Restaurant (Acai Bowl) |
| Headquarters | Whittier, California |
| Founded | 2018 |
| Franchising since | 2019 |
How does the Tru Bowl investment compare with other food & restaurant franchises?
Tru Bowl's minimum investment of $140,850 is at or below the median minimum investment of $297,082 across the 1213 food & restaurant franchises in the SelectFranchiseList database. 999 of the other 1211 brands in this industry start at a higher investment. Its franchise fee starting at $19,000 compares with an industry median of $35,000.
By minimum investment, Tru Bowl belongs with franchises from $100,000 to $250,000.
What should you verify in the Tru Bowl FDD?
Verify six parts of the Tru Bowl Franchise Disclosure Document before you sign, because figures change with every annual FDD:
- Item 5 and Item 6: the current franchise fee, royalty, marketing fund and technology fees.
- Item 7: the full investment range by expense line, including working capital.
- Item 19: whether Tru Bowl discloses financial performance data, and which units it covers.
- Item 20: openings, closures and transfers, plus contacts for current and former franchisees.
- Item 21: the franchisor's audited financial statements.
- Item 12: whether your territory is protected.
The full list of Items is in the FDD guide. You must receive the FDD at least 14 calendar days before you sign a binding agreement or pay any money.
Which franchises are similar to Tru Bowl?
These food & restaurant franchises have the closest minimum investment to Tru Bowl:
| Franchise | Franchise fee | Total investment |
|---|---|---|
| ALOHA POKE CO. | $30,000 to $35,000 | $140,900 to $475,930 |
| Satellite Teams | $55,000 | $140,400 to $279,800 |
| The Dolly Llama | $30,000 | $141,360 to $435,000 |
| Reis & Irvy's | $10,000 to $100,000 | $139,950 to $1,114,150 |
| Wing Zone | $40,000 | $142,000 to $820,500 |
See every brand in food & restaurant franchises.
Frequently asked questions
How much does a Tru Bowl franchise cost?
The total initial investment for a Tru Bowl franchise ranges from $140,850 to $196,200, including a franchise fee of $19,000, according to franchise disclosure data compiled in October 2026. The exact amount depends on location, build-out and working capital, as shown in Item 7 of the FDD.
How much cash do you need to open a Tru Bowl franchise?
Tru Bowl lists a minimum of about $30,000 in liquid cash. Lenders usually finance part of the remaining investment, and the franchisor confirms its capital requirements during qualification.
How many Tru Bowl locations are there?
Tru Bowl reported 3 US locations in the data compiled in October 2026. Item 20 of the FDD shows openings, closures and transfers for the last three years.
How long has Tru Bowl been franchising?
Tru Bowl started offering franchises in 2019 after the company was founded in 2018.
Figures are compiled from franchise disclosure data and public franchise listings as of October 2026 and may have changed. Tru Bowl and its trademarks belong to their owner; SelectFranchiseList is not affiliated with or endorsed by Tru Bowl. This page is not an offer to sell a franchise. Only the franchisor's current FDD is authoritative.