The Max Challenge franchise: cost, fees and total investment
Short answer: The The Max Challenge franchise fee is $15,000 to $40,000 and the total initial investment ranges from $63,428 to $349,478, with about $25,000 in liquid cash required, based on franchise disclosure data compiled in October 2026. Confirm current figures in Items 5 and 7 of the The Max Challenge FDD.
What are the The Max Challenge franchise fees and investment?
The The Max Challenge franchise requires a franchise fee of $15,000 to $40,000 and a total initial investment of $63,428 to $349,478. The franchise fee is one line inside the total investment, which also covers location, equipment, opening inventory and working capital.
| Franchise fee (FDD Item 5) | $15,000 to $40,000 |
|---|---|
| Total initial investment (FDD Item 7) | $63,428 to $349,478 |
| Minimum liquid cash | $25,000 |
| US locations | 49 |
| Industry | Fitness (Boutique) |
| Headquarters | Morganville, New Jersey |
| Founded | 2013 |
| Franchising since | 2013 |
How does the The Max Challenge investment compare with other fitness franchises?
The Max Challenge's minimum investment of $63,428 is at or below the median minimum investment of $202,548 across the 260 fitness franchises in the SelectFranchiseList database. 234 of the other 259 brands in this industry start at a higher investment. Its franchise fee starting at $15,000 compares with an industry median of $42,500.
What should you verify in the The Max Challenge FDD?
Verify six parts of the The Max Challenge Franchise Disclosure Document before you sign, because figures change with every annual FDD:
- Item 5 and Item 6: the current franchise fee, royalty, marketing fund and technology fees.
- Item 7: the full investment range by expense line, including working capital.
- Item 19: whether The Max Challenge discloses financial performance data, and which units it covers.
- Item 20: openings, closures and transfers, plus contacts for current and former franchisees.
- Item 21: the franchisor's audited financial statements.
- Item 12: whether your territory is protected.
The full list of Items is in the FDD guide. You must receive the FDD at least 14 calendar days before you sign a binding agreement or pay any money.
Which franchises are similar to The Max Challenge?
These fitness franchises have the closest minimum investment to The Max Challenge:
| Franchise | Franchise fee | Total investment |
|---|---|---|
| Fitness Machine Technicians Fmt | $25,000 to $45,000 | $65,950 to $127,990 |
| Kosama | $27,500 | $67,245 to $229,190 |
| Jenny Craig | $7,500 to $15,000 | $68,600 to $195,750 |
| TRAQ 3D | $27,500 to $35,000 | $69,415 to $412,955 |
| Gracie Barra | $10,000 | $70,500 to $223,500 |
See every brand in fitness franchises.
Frequently asked questions
How much does a The Max Challenge franchise cost?
The total initial investment for a The Max Challenge franchise ranges from $63,428 to $349,478, including a franchise fee of $15,000 to $40,000, according to franchise disclosure data compiled in October 2026. The exact amount depends on location, build-out and working capital, as shown in Item 7 of the FDD.
How much cash do you need to open a The Max Challenge franchise?
The Max Challenge lists a minimum of about $25,000 in liquid cash. Lenders usually finance part of the remaining investment, and the franchisor confirms its capital requirements during qualification.
How many The Max Challenge locations are there?
The Max Challenge reported 49 US locations in the data compiled in October 2026. Item 20 of the FDD shows openings, closures and transfers for the last three years.
How long has The Max Challenge been franchising?
The Max Challenge started offering franchises in 2013 after the company was founded in 2013.
Figures are compiled from franchise disclosure data and public franchise listings as of October 2026 and may have changed. The Max Challenge and its trademarks belong to their owner; SelectFranchiseList is not affiliated with or endorsed by The Max Challenge. This page is not an offer to sell a franchise. Only the franchisor's current FDD is authoritative.