Maui Wowi franchise: cost, fees and total investment
Short answer: The Maui Wowi franchise fee is $24,000 to $50,000 and the total initial investment ranges from $102,850 to $597,000, with about $45,000 in liquid cash required, based on franchise disclosure data compiled in October 2026. Confirm current figures in Items 5 and 7 of the Maui Wowi FDD.
What are the Maui Wowi franchise fees and investment?
The Maui Wowi franchise requires a franchise fee of $24,000 to $50,000 and a total initial investment of $102,850 to $597,000. The franchise fee is one line inside the total investment, which also covers location, equipment, opening inventory and working capital.
| Franchise fee (FDD Item 5) | $24,000 to $50,000 |
|---|---|
| Total initial investment (FDD Item 7) | $102,850 to $597,000 |
| Minimum liquid cash | $45,000 |
| US locations | 80 |
| Industry | Food & Restaurant (Smoothie) |
| Headquarters | Scottsdale, Arizona |
| Founded | 1982 |
| Franchising since | 1997 |
How does the Maui Wowi investment compare with other food & restaurant franchises?
Maui Wowi's minimum investment of $102,850 is at or below the median minimum investment of $297,082 across the 1213 food & restaurant franchises in the SelectFranchiseList database. 1074 of the other 1211 brands in this industry start at a higher investment. Its franchise fee starting at $24,000 compares with an industry median of $35,000.
By minimum investment, Maui Wowi belongs with franchises from $100,000 to $250,000.
What should you verify in the Maui Wowi FDD?
Verify six parts of the Maui Wowi Franchise Disclosure Document before you sign, because figures change with every annual FDD:
- Item 5 and Item 6: the current franchise fee, royalty, marketing fund and technology fees.
- Item 7: the full investment range by expense line, including working capital.
- Item 19: whether Maui Wowi discloses financial performance data, and which units it covers.
- Item 20: openings, closures and transfers, plus contacts for current and former franchisees.
- Item 21: the franchisor's audited financial statements.
- Item 12: whether your territory is protected.
The full list of Items is in the FDD guide. You must receive the FDD at least 14 calendar days before you sign a binding agreement or pay any money.
Which franchises are similar to Maui Wowi?
These food & restaurant franchises have the closest minimum investment to Maui Wowi:
| Franchise | Franchise fee | Total investment |
|---|---|---|
| The Great American Bagel | $0 to $20,000 | $102,834 to $538,000 |
| Jeremiah's Italian Ice | $12,000 to $30,000 | $102,800 to $696,000 |
| Curry Pizza House | $35,000 | $103,050 to $622,500 |
| Roll On In | $30,000 | $103,069 to $616,119 |
| Maggianos Little Italy | $35,000 | $102,500 to $344,500 |
See every brand in food & restaurant franchises.
Frequently asked questions
How much does a Maui Wowi franchise cost?
The total initial investment for a Maui Wowi franchise ranges from $102,850 to $597,000, including a franchise fee of $24,000 to $50,000, according to franchise disclosure data compiled in October 2026. The exact amount depends on location, build-out and working capital, as shown in Item 7 of the FDD.
How much cash do you need to open a Maui Wowi franchise?
Maui Wowi lists a minimum of about $45,000 in liquid cash. Lenders usually finance part of the remaining investment, and the franchisor confirms its capital requirements during qualification.
How many Maui Wowi locations are there?
Maui Wowi reported 80 US locations in the data compiled in October 2026. Item 20 of the FDD shows openings, closures and transfers for the last three years.
How long has Maui Wowi been franchising?
Maui Wowi started offering franchises in 1997 after the company was founded in 1982.
Figures are compiled from franchise disclosure data and public franchise listings as of October 2026 and may have changed. Maui Wowi and its trademarks belong to their owner; SelectFranchiseList is not affiliated with or endorsed by Maui Wowi. This page is not an offer to sell a franchise. Only the franchisor's current FDD is authoritative.