Dee-O-Gee franchise: cost, fees and total investment
Short answer: The Dee-O-Gee franchise fee is $39,500 and the total initial investment ranges from $475,750 to $1,138,000, with about $130,000 in liquid cash required, based on franchise disclosure data compiled in October 2026. Confirm current figures in Items 5 and 7 of the Dee-O-Gee FDD.
What are the Dee-O-Gee franchise fees and investment?
The Dee-O-Gee franchise requires a franchise fee of $39,500 and a total initial investment of $475,750 to $1,138,000. The franchise fee is one line inside the total investment, which also covers location, equipment, opening inventory and working capital.
| Franchise fee (FDD Item 5) | $39,500 |
|---|---|
| Total initial investment (FDD Item 7) | $475,750 to $1,138,000 |
| Minimum liquid cash | $130,000 |
| US locations | 128 |
| Industry | Pet |
| Headquarters | Wenatchee, Washington |
| Founded | 2008 |
| Franchising since | 2008 |
How does the Dee-O-Gee investment compare with other pet franchises?
Dee-O-Gee's minimum investment of $475,750 is above the median minimum investment of $206,930 across the 91 pet franchises in the SelectFranchiseList database. 23 of the other 90 brands in this industry start at a higher investment. Its franchise fee starting at $39,500 compares with an industry median of $45,000.
By minimum investment, Dee-O-Gee belongs with franchises from $250,000 to $500,000.
What should you verify in the Dee-O-Gee FDD?
Verify six parts of the Dee-O-Gee Franchise Disclosure Document before you sign, because figures change with every annual FDD:
- Item 5 and Item 6: the current franchise fee, royalty, marketing fund and technology fees.
- Item 7: the full investment range by expense line, including working capital.
- Item 19: whether Dee-O-Gee discloses financial performance data, and which units it covers.
- Item 20: openings, closures and transfers, plus contacts for current and former franchisees.
- Item 21: the franchisor's audited financial statements.
- Item 12: whether your territory is protected.
The full list of Items is in the FDD guide. You must receive the FDD at least 14 calendar days before you sign a binding agreement or pay any money.
Which franchises are similar to Dee-O-Gee?
These pet franchises have the closest minimum investment to Dee-O-Gee:
| Franchise | Franchise fee | Total investment |
|---|---|---|
| Hounds Town USA | $49,000 | $475,875 to $1,278,489 |
| EarthWise Pet | $45,000 | $466,500 to $828,000 |
| VetCheck | $50,000 | $495,000 to $719,000 |
| Sparkle | $39,000 | $497,800 to $712,500 |
| Wag N Wash | $49,900 | $520,520 to $1,357,600 |
See every brand in pet franchises.
Frequently asked questions
How much does a Dee-O-Gee franchise cost?
The total initial investment for a Dee-O-Gee franchise ranges from $475,750 to $1,138,000, including a franchise fee of $39,500, according to franchise disclosure data compiled in October 2026. The exact amount depends on location, build-out and working capital, as shown in Item 7 of the FDD.
How much cash do you need to open a Dee-O-Gee franchise?
Dee-O-Gee lists a minimum of about $130,000 in liquid cash. Lenders usually finance part of the remaining investment, and the franchisor confirms its capital requirements during qualification.
How many Dee-O-Gee locations are there?
Dee-O-Gee reported 128 US locations in the data compiled in October 2026. Item 20 of the FDD shows openings, closures and transfers for the last three years.
How long has Dee-O-Gee been franchising?
Dee-O-Gee started offering franchises in 2008 after the company was founded in 2008.
Figures are compiled from franchise disclosure data and public franchise listings as of October 2026 and may have changed. Dee-O-Gee and its trademarks belong to their owner; SelectFranchiseList is not affiliated with or endorsed by Dee-O-Gee. This page is not an offer to sell a franchise. Only the franchisor's current FDD is authoritative.